Trill Mag Rebrand
Trill Mag redesigned logo
Project Overview
Trill Mag is an independent online publication catering directly to the Gen Z demographic, delivering curated articles and artwork spanning news, entertainment, and digital culture. The objective of this comprehensive rebrand was to modernize the publication’s visual identity, building a dynamic, highly versatile design system capable of scaling across digital media, apparel, and physical brand touchpoints.
Design Strategy & Execution
- The Logomark: A bold, geometric typography system paired with a red gradient emblem. The custom lettering features a stylized “I” designed as an exclamation point, integrating a structural magazine vector to anchor the brand’s core medium.
- Color Theory: Red serves as the high-impact signature anchor color across all digital and print media, generating immediate brand recognition and psychological urgency among digital-native audiences.
- System Versatility: The modular “T” favicon acts as a responsive visual asset. This secondary mark optimizes seamless deployment across strict layout constraints, ranging from mobile app favicons to apparel embroidery and promotional packaging layouts.
Trill Mag logo comparison
Logo variation
Logo color variation
Merch
Favicon design
Favicon variation
Media item
Merch
Branding package
Typography
Elements
View More Works Below!
